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APPLETON, Wis. (August 7, 2023) — Fleet Farm announced today that the company’s newest store will open in Muskego, Wisconsin, on Aug. 24. The new Muskego store brings the total number of Fleet Farm stores across the Midwest to 49 stores.

“Fleet Farm is thrilled to become a member of the Muskego community and bring our unique mix of products and services to the people of Muskego and surrounding communities,” said Nick Widi, Chief Retail Operations Officer for Fleet Farm. “Our sincere appreciation goes out to Waukesha County Executive Paul Farrow, Mayor Rick Petfalski and the City of Muskego for working with our team to make this development become a reality.”

The store anticipates bringing more than 150 new jobs to the Muskego community. These jobs include a mix of full-time and part-time positions, including store managers, cashiers, department product experts, auto service technicians, and more. The new store marks the 24th Fleet Farm store in the state, where Fleet Farm employs more than 4,000 Wisconsinites. All available Fleet Farm career opportunities can be viewed at

The new store will be located at W195 S6460 Racine Avenue, at the corner of Racine and College avenues. The store will be 137,000 square feet with a 60,000-square-foot outdoor yard, a fuel center and a car wash.

The Muskego store will host a weekend-long grand opening celebration, Sept. 22-24. Follow to keep up on the latest store happenings.


Fleet Farm has served hardworking Midwestern families since 1955, offering a unique mix of high-quality, value-priced merchandise and services for active, outdoor, suburban and farm communities. Customers can find fishing, hunting and outdoor products, auto parts, farm and pet supplies, home improvement and household goods, clothing and footwear, toys and food, plus services like gas, car wash and auto repair. Fleet Farm has 49 stores located across the Midwest in the states of Iowa, Minnesota, North Dakota, South Dakota and Wisconsin. The company’s headquarters is in Appleton, Wisconsin. For more information, visit and follow Fleet Farm on Facebook and Instagram.